A friend of mine in Boston for years did a gazillion weddings. She didn’t really advertise. She didn’t do bridal shows. She was hooked up with a Justice of the Peace who was very aggressive about booking weddings for himself, and he included this harpist in his brochure. The bride didn’t have to use her. But there she was in the brochure, and the JP actively promoted her. The result was a huge number of weddings every year.